The Minutia of Web Design

Posted by:Princy Gupta onApril 8, 2016

Design in general and web design specifically is all about maintaining the eye pleasing aesthetics and seamlessly merging and implementing them with the other elements of the website. Great web design can be easily achieved with meticulous attention to detail. But it is easier said than done! Almost all inexperienced web designers are oblivious to these minutia of Web-design and end up making web pages that are amateurish and unprofessional. Here are a few tips and tricks to make sure that your web design game is always strong!

The Right Line Height

Content is the most integral part of any website! It is what gives a website its personality and according to many web designers is closely linked to the overall web design. A line height of 1.6 is considered to be the best content line height for websites as tit allows for less clutter and greater readability.

Use 2 different fonts

Choosing the right font for a website is a herculean task, but once that is done, make sure to choose another font, which is similar yet distinct from the first font choice. Having two fonts makes it easier to categorize headings and body text, which adds to the aesthetic beauty of the website and also makes it easier for the users sift through the website content.

Narrower Columns

It is very hard for users to read content divided into columns and many often get confused where the next sentence starts from. To avoid this issue and for better readability, limit your columns to 58 characters per line, as this helps the eye to jump from one paragraph to another more swiftly and easily.

Use 2 contradicting colours

Having two contradicting colours to differentiate ‘Call to action’ elements and ‘Branding’ elements of a website helps users to quickly distinguish between the different elements of the website.

Inspiration is everywhere

You can find inspiration and ideas for your website from all over the internet. But never copy the elements as they are. Make some modification to make them blend in with the rest of your website, taking and implementing the best elements of other websites in your own website.

Draw the line where needed

Add a simple line where you feel the need to visually distinguish different content elements. This makes it easier for the user to find what they are looking for quicker and also generates a clean and sophisticated look for the website.

Get the Hierarchy right

Much of you web design is based on how well the navigation hierarchy is set. Get this right and all the pages of your website will seamlessly blend in with the rest of the website. Simply place your pages or elements according to their importance or relevance and you’re good to go.

Reuse existing styles

Make sure to reuse elements and web design styles to maintain consistency throughout the website. This also means that you’ll have to do lees work and this is always welcome isn’t it? Just be smart about it and always try to maintain the same flow and vibe.

Leave some blank space

A fully cluttered website is the least attractive website. Leave some spaces blank to let the other elements of your web design to breathe. Don’t look at them as blank spaces and rather as a graphical tool to give a sense of flow and consistency to your website.

Group related elements together

Always group similar or related items, texts, or any other elements together. This helps to give off a sense of unity among the said elements. Compiling similar and related elements together and separating them from the rest of elements using whitespaces, lines or any other graphical tool also does wonders for the UX of your website.

Use a background image

A beautiful and seemingly relatable background image will not only help to draw attention but will also help to give a sense of professionalism. Play around with different image settings like blur, gradients, etc. to make it pop out even more.

Create Style Guides

This is not required if you your website is made up of only a few dozen pages, but if your website includes hundreds of pages, it is wise to create style guides to make you job easier and quicker.

Icon it up

Adding icons to your websites links can work wonders for the overall design. Not only does it simplify navigation, it also makes for better UX. Just use them in moderation and only where needed.

Sketch you design

Create a handmade blueprint of your web design before you actually start any coding. This will help you to get a better idea of the design and its flow and will also allow you to make better decisions regarding the placement of the various graphical and content based elements.

Align to the side

Always try to align your text elements to the left as that’s what everyone is used to. This makes for better readability and also reduces clutter, all the while giving off a sense of luxury and sophistication.

Keep you grids simple

Always avoid using complex grid styles and go for simpler grids which makes your website design more reader friendly and clutter free at the same time.

Place your images well

If you plan on using images in your website, then make sure that you also choose the best layout for them. With the right layout, your images will add loads of aesthetic beauty and finesse to your website.

Use subtle shadows, gradients and textures

Use subtle shadows, gradients and textures to make the text elements stand out. Don’t go overboard with these filters but use them sparingly and a great web design which seamlessly blends all the elements together.

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